EMPOWERING FEMALE MARKETERS

I’m Virginia

I'm Virginia Balch, and I'm here to be your guide on the path to marketing mastery.  I’ve been in your shoes, and have climbed the corporate marketing ladder.

Whether you're a marketing newbie or a seasoned professional, I'm passionate about empowering ambitious females like you to achieve your career goals.

I’ve developed a series of tools and resources to help you grow your career in marketing. Whether you’re just getting started, or you’re mid-career, I want to help you grow. Because let’s face it: none of us want to remain stagnant in life.

  • Client Testimonials

    What truly sets Virginia apart is her dedication to my success. She goes above and beyond to help me navigate the marketing landscape and generously shares her successes and failures so we may both learn from them.

    - Rebecca D.

  • Working with Virginia has been a great experience! She has pushed me to try new things even if I’m worried they will fail and how to be ok if they do fail. She has helped me build confidence in myself to take the lead on projects and how to deal with people who question my actions which has all helped grow my career. Virginia has been one of the most influential people in my life and career.

    - Sam N

TAKE YOUR MARKETING CAREER TO THE

Build Your Promo Case

Want that big promotion? Don’t know what you need to do to get there? Build a rock-solid promo case your boss will love! This comprehensive, editable document, is packed with prompts to highlight your hard work with data-driven magic.


Build Your Promo Case + Coaching Supersession

Pair the Build Your Promo Case document with a personalized 75-minute coaching session with Virginia to ensure a smoother conversation with your manager. You’ll have all the confidence you need for that next step in your career!


The Ultimate Promotion Toolkit

The Ultimate Promotion Toolkit includes 5 comprehensive, editable documents and equips you with everything you need to showcase your achievements, and confidently advocate for your advancement.